Be Car Care Aware
"Be Car Care Aware" is a consumer education campaign about the benefits of regular vehicle care, maintenance and repair. The campaign is in response to a call for action from leaders in the automotive aftermarket industry to capture a share of the estimated $60 billion in annual unperformed vehicle maintenance. To learn more, visit their website.

International Automotive Technicians' Network The International Automotive Technicians' Network is a group of 40,628 professional automotive technicians from 127 countries. The automotive professionals of this group exchange technical knowledge and information with other members from around the globe, sharing 829,424 years of experience! Mission of Excellence: "To promote the continued growth, success and image of the professional automotive technician by providing a forum for the exchange of knowledge and the promotion of education, professionalism, and integrity.

The CustomerLink Customer Relationship Management (CRM) system reminds vehicle owners of future service intervals, provides coupons, surveys, or thank you letters on behalf of your shop. This communication allows you to greatly increase your car count, retain your customer base, and generate greater profits without having to invest your time and effort. This communication takes the form of emails, letters, postcards and survey forms, and  greatly increases the probability that customers will return to your shop several times a year for recommended service and maintenance. The program also affords you the luxury of scheduling and performing preventative maintenance work on vehicles, thus